Why invest in training
for your workplace?
It’s a fact
that business owners and managers who invest regularly in training
for themselves and their employees have a far better survival rate
and in this current economic climate we need all the help we can
get. Why is it then that so many don't take the need for training
seriously? When investing in our business we always need to see
a Return On Investment (ROI) and in a training context this is a
difficult thing to measure. Mostly, all we can do is use ‘best guess’
methods without resorting to costly research and analysis. Fortunately
this has already been done for us and the results are quite impressive
(calculate
your own ROI using an ROI calculator). Research indicates that
a 30% increase in productivity can be expected when staff are properly
trained. This is dependent on a few factors such as the specific
need for training, the effectiveness of the training and how the
training outcomes are applied to the workplace. Here’s an article
that may shed a little light.
Many small business
owners will argue, “If I train my staff they will just go and
work for my competition.” Zig
Zigler once said "The only thing worse than training
people and having them leave is not training them and having them
stay." Statistically one of the biggest reasons for staff
leaving is ‘employee disengagement’ or job dissatisfaction (this
is a whole other chapter). This can be due to employers not providing
the resources their staff need to do their job properly, and yes,
this does include training. Staff can become frustrated and disillusioned
as they fumble towards deadlines, make mistakes or take customer
complaints to heart, all because they are not fully equipped to
do their job properly.
One of the best
and most cost effective areas where training can make big productivity
improvements is in ‘foundation skills’. These are the basic skills
employees need, to enable them to integrate into the workplace and
develop into productive team members. Computing is just one area
where many employees struggle, not only in adapting to the ever-changing
technology, but in many cases, just to be able to understand it
in the first place.
Working out
where to spend your ‘training dollars’ most effectively can be difficult
for the business owner. In the training business we call this ‘skills
gap analysis’. The first step in this analysis is to benchmark
the desired performance against a set of criteria. Secondly, using
this same criteria, measure actual performance. Thirdly, analyse
the difference between the two. This is the 'skill gap'. Lastly,
decide what measures are needed to reduce this gap. This may include
allocation or reallocation of resources, changes to staffing, new
policies or procedures, staff training or a mix of all of these.
This is a process that needs to be constantly measured but once
you have your benchmarks in place, the task becomes easier. Also,
keep in mind that for the small business, this needs to be scaled
down to a managable level for your business framework.
Email
me about ROI or 'skills gap analysis.
Nigel
Smith
Business Development officer
Alstonville ballina Community College
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